This Lynch Exhibits iWall installation for Fidelity Investments engages corporate guests with an easy to use sliding interface which interacts with the background graphic and provides an additional layer of digital content through the monitor. This content takes of the form of Flash videos which pop up and tell the story related to each of the 60 years of corporate history. Lynch has pioneered this interface which is a natural fit to enhance a traditionally Linear experiences by bringing in more of an Immersive quality that delivers a “wow factor”.
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