This FWA website of the month is GE’s Smart Grid. This is a fun and intelligent website that is 50% product marketing and 50% environmental stewardship. The experience is crafted similar to a linear touch screen experience where each “page” starts with a narrated vignette that leads into an interaction mode allowing users to further [...]
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Previous Posts
- It is the Collaboration, Silly – Old Spice Success Explained
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