Tag Archives: iPhone

iPhone Costumes

Happy Halloween. Last year I dressed up as an iPhone, which was not exactly the most inspired costume idea ever, but it seemed fitting given my line of work. It was not a ton of effort – a couple of hours and a pack of iron-on inkjet shirt transfers – and it generated some laughs, [...]

Perceptive Pixel Multitouch

This month we’ve been posting a lot about multitouch table technologies and providers. No discussion of multitouch computing would really be complete without mentioning the work of Jeff Han. A computer science professor at NYU, Han has been a leading proponent of multitouch computing for years. Back in February 2006, he gave a groundbreaking demo [...]

TacTable’s Multitouch Table

Apple is well known for bringing new cutting edge technology to the masses but in most cases they are not the inventors or first movers. This is true for the MP3 player market (does anyone remember the Diamond Rio circa 1999) as well as the multi-touch technology that powers their iPhone. We have been working [...]

Kraft iPhone app achieves marketing utility

One of the things we push a lot here in this blog and to our clients is the need for interactive experiences to provide real utility to the people who use it. When that can be acheived, brands can weave in all manner of marketing messages and they will be not only tolerated but welcomed. [...]

Samsung Interactive Video Story on YouTube

OK, a couple of months ago YouTube introduced a new feature that allowed you to insert what they call “annotations” into videos. (I guess I’m a bit of a stickler for nomenclature, but I think annotations is a somewhat misleading name. Because while you can just add a text label or something, the coolest functionality [...]