Tag Archives: touchscreen

Schematic Touch Wall Demo

June 25, 2010 – 4:18 AM

Every week day at 3:10 PM, Trevor Kaufman gives a demo of the Schematic Touch Wall. The demo features concepts for how our clients, like Dell and Nokia, could use a giant multitouch display to highlight product information and features. Our sister agency at Bridge Worldwide also demo interactive touch wall concepts for Charmin and [...]

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Sneak Peek at Setup – Cannes Lions 2010

June 21, 2010 – 3:22 PM

Schematic Touch Wall Setup in Cannes – Part 2 from Michelle Kempner on Vimeo.
The new Schematic Touch Wall debuted at Cannes Lions 2010 yesterday. In addition to sharing the official video post below, I wanted to give people a glimpse into some of the behind-the-scenes effort that goes into putting together something like this. This [...]

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Touch Screen Ergonomics

April 30, 2010 – 8:19 PM

When you spend time working with a 12′ by 5′ touch wall, you notice a lot of new things that you ordinarily never think about such as how often a touch surface needs to be cleaned. Answer: often. Trivial tasks like navigating a file system take much more time and good eyesight on such a [...]

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Christie Microtiles Field Trip

March 26, 2010 – 8:18 PM

I recently had the opportunity to take a field trip down to Christie to see MicroTiles in action.  MicroTiles are 12″ (height) by 16″ (width) by 10″ (depth) units that include a projector using rear projection. Their native resolution is 720 x 540 pixels per tile. They can easily be stacked together in different configurations [...]

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Springboard Interactive Shopping Cart

April 13, 2009 – 9:50 AM

Obviously you don’t have to be Nostradamus to predict that emerging interactive technologies like touch and mobile are going to eventually revolutionize the in-store shopping experience just like the Internet revolutionized catalog shopping. The ability to have more information and more utilitarian functionality at the ready while you are shopping is clearly a value proposition [...]

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